Clients are not easy to draw in always — on an average the cart abandonment rate is a little over 69%. It takes perseverance and a number of marketing strategies to reach your target audience and boost sales. The option of hammering clients with aggressive marketing at once surprise shoppers or, even worse, upsets them. […]
Email is the focal point of nearly every business. It’s the easiest mode to communicate, both internally and externally. It’s the place where you get your most important notifications. It also gives you storage space for storing critical data and shared files. While it may be tempting to pick your email provider based on brand […]
These days pretty much everybody who utilizes the Internet on a regular interval is completely aware of what does “social community” means. Simply take a look at the popularity of Facebook and Twitter, and it shows you the impact of social networks on our every day lives. It’s no more a trend, but a highly […]
In this tech-driven world, our morning traditions begin with e-newsletters and our day ends with social notifications and subscribed emails. Obviously, innovation has penetrated through pretty much all aspects of our lives. From controlling home appliances through an App, to voice instructing a speaker to play your most loved music, technology is all over. There […]
I frequently get asked about my job as a Content Marketing Strategist by aspiring content marketeers looking for insight into digital marketing. What do the day-to-day tasks involve? What kind of skill set is required? And what do I enjoy most about this role? If you are curious about what content marketing jobs like mine […]